Is it me or are the BBC forecasts both online and on air, very reluctant to give this potential prolonged cold spell any credit. I've seen forecasts and opinion, modules and more, that all suggest this cold snap, is gonna be more than a "snap" perhaps lasting 3 more weeks with possible daytime temps in the South East not even reaching above zero (rare). But all the Beeb (Met boys and Girls) seem to be saying.... "Cold spell lasting in to the weekend"... Why are they not spinning the potential long range major story????